Kamakshi Mahajan

6 Exciting SMB trends (tech/non-tech) for 2025

Research, SMB Consulting, Top Technology Trends2 days ago10Views 0Likes 0Comments

SMB Trends are going to play a major role this year. As we approach 2025, technology continues to open up new opportunities and challenges for small and medium-sized businesses. In 2023-24, nearly 5.5 million new businesses were launched in the US. This set a new record, 56.7% higher than the number seen in 2019. The…

The Solid Future of Marketing Automation: What to Expect in 2025?

Marketing Automation, ResearchJanuary 7, 202522Views 0Likes 0Comments

The future of marketing automation will completely change how brands connect with their customers. With moving towards to 2025, Marketing automation tools are no longer limited to email scheduling and lead management. These tools are now a days becoming comprehensive systems powered by artificial intelligence, data analytics, and predictive algorithms. In the coming years, automation…

Scaling with a Bespoke Software Development Partner: 7 essential Benefits for Growing Businesses

Custom Software DevelopmentJanuary 2, 202524Views 0Likes 0Comments

With businesses growing and scaling with a double pace, their tech needs change quickly and tend to outgrow standard/off-the-shelf software solutions. A bespoke software development partner is invaluable during this time, as they provide personalized solutions that evolve alongside the business. Unlike working with temporary or short-term resources like freelancers, a dedicated partner acts as…

Key statistics revealing the positive impact of Marketing Automation in 2024

Marketing Automation, ResearchDecember 13, 202457Views 0Likes 0Comments

Impact of Marketing Automation from past 4 years has emerged as a critical strategy for businesses seeking to optimize their marketing efforts, enhance customer engagement, and drive sustainable growth. As technology continues to advance, marketing teams are increasingly turning to sophisticated automation tools to streamline processes, personalize customer experiences, and maximize return on investment. Table…

6 Powerful Software Modernization Tools for Success

App Modernisation, software modernization, Top Technology TrendsNovember 18, 202466Views 0Likes 0Comments

Legacy systems, even though outdated, still serve as the backbone of many critical enterprise operations. These legacy software hinder the agility and innovation of the business and place them at a position of competitive disadvantage. This has made software modernization a critical imperative for businesses seeking to maintain a competitive edge and achieve operational efficiency.…

Canva is Down! (November 12) : But no Disaster Recovery Plans??

Canva, being one of the biggest Online Design Platform, had no such pre planned Disaster Recovery Plan! What is Canva? Canva is a popular online graphic design platform that allows users to create various designs, including social media graphics, presentations, posters, and more. It offers a user-friendly interface and a vast library of templates, images,…